July 14, 2006

Pop Lawsuit Lottery

Seems like everyone is piling on the Pop Makers lately. Here is the latest lawsuit against Coke.

A St. Louis weight-loss instructor is suing The Coca-Cola Co. over its product loyalty campaign, claiming the program might encourage kids to drink so much of the sugary soft drink that they could die.

The campaign, called "My Coke Rewards" gives customers points for buying Coca-Cola products. Customers trade in points for prizes that range from baseball gloves to free vacations.

Excuse me, I'm off to buy some Coke products.

Posted by Quality Weenie at July 14, 2006 07:54 AM | TrackBack

Just wait until you see how many 'coke points' it takes...my family of six couldn't drink enough in a year to earn the really neat awards.

Posted by: Mrs_Who at July 14, 2006 10:13 AM